Fortune Term Sheet· Angelica Ang·2026-10-22 15:00· 2 hours agoAI Score32

POPS Worldwide's Esther Nguyen Bets TikTok Can Take Southeast Asian Music Global

The next K-pop? POPS founder Esther Nguyen hopes TikTok can make Southeast Asian music a global phenomenon

AI Overview

POPS Worldwide founder Esther Nguyen is betting TikTok and social media can turn Southeast Asian music into a global phenomenon.

Source:Fortune Term Sheet · fortune.com

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